EXPERIENCE
EDUCATION
Currently based in Madrid. Co-developing Altered Space Studio, the next scale of the same approach.
I'm a Music Marketing Strategist and Artist Developer with eight years working across Mexico, the UK, and Spain, inside major labels and independent ecosystems.
I'm a Music Marketing Strategist and Artist Developer with eight years working across Mexico, the UK, and Spain, inside major labels and independent ecosystems.
I work at the intersection of artist psychology and audience psychology, understanding what makes an artist singular and what makes an audience feel something, and build a strategy from that point.
I believe the most powerful strategy already exists inside the artist. My job is to find it, build it, and activate it.
I believe the most powerful strategy already exists inside the artist. My job is to find it, build it, and activate it.
I perceive music as colour, movement, and space which allows me to translate it into something visual and physical. Experiences that audiences don't just hear, but inhabit.